Our Friends loyalty program
By: Torremirona Relais Hotel
05/14/2020
What is Friends?
Friends is the new loyalty program of TorreMirona Relais Hotel Golf & Spa. With it, we want to reward your loyalty and offer you exclusive benefits and offers.
Pedro García, head of Quality of the Hotel defines it as a different program from what we see in other accommodations in the area and highlights its originality:
"With our Friends program we have tried to provide more value to customers who trust our brand . We have completely fled from the traditional points-based system implemented in large hotel chains. We are a human-scale hotel and as such we can afford a more adapted program to the real needs of our community , all of our loyal customers are Gold members to us! "
An attractive discount
All of our clients have access to a 15% discount on our flexible web rate through our website. "It is a high discount amount, even more than the commissions of our intermediaries. In this way we express our commitment to clients who feel part of our community and who want to continue to be connected with our establishment, our team and our destination," Garcia says.
Late Check-out
Friends members can also request late check out until 2pm for free, subject to availability.
Access to secret escapes
Customers who choose to be part of the loyalty program will have access to secret offers aimed exclusively at them. These are very interesting promotional campaigns, which are launched throughout the year exclusively for loyal customers (among other surprises and gifts ...).
Personalization
Despite the great commercial advantages that TorreMirona provides to its "Friends" community, the highlight of its loyalty program is personalization . This is how García describes it:
"When a client of our loyalty program visits us, the team aims to get to know him better and complete our client files with his preferences and interests. Above all, without losing the close treatment and naturalness that characterizes us! This allows us to maintain a quality guarantee in the future.
These data, which of course are protected and are restricted to internal use, are not focused on sale. With them, we simply propose to surprise our guests on their future visits with an unbeatable service tailored to their particular needs. Our loyal guests already know us very well, we must also know them better to continue to exceed their expectations. "
Joining the program
Our guests can join the new loyalty program during their stay, or directly by subscribing to the Friends benefits and promotions at the following link: